NISSAN TAPES

CLIENT: NISSAN USA

AGENCY: TBWA/CHIAT/DAY

ROLES: CREATIVE DIRECTOR

VIBES! Camcorder-style car footage is the current visual currency of the car community. Nissan transitions from a traditional advertiser to a native community participant. 

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Scope: Organic Social

DPs: Gabriele Wiedenmann & Josh Stoker

EDIT: Josh Stoker

ACD: Tiff Pritchett

ECD: Harrison Nalevansky

LP: Christopher Broyles