barking irons applejack
CLIENT: BARKING IRONS APPLEJACK
AGENCY: NIGHT AFTER NIGHT
ROLES: ART DIRECTOR, PHOTOGRAPHER
Barking Irons is a 100-proof, made in New York Applejack. A passion project brought to life by night after nightβs founders, Elliott Phear and Casey McGrath, applejack is making a come back.
Helping establish this brand throughout the New York City area from photographing cocktails/events/competitions, curating the brandβs social accounts, painting barrels, designing posters, inventing applejack based recipes, holding tastings, and partaking in (way too many) Barking Irons bar crawls, this brand has become a part of me.
Additionally, at the launch of a new 80 proof spirit for Barking Irons, created and developed a new look and feel that stands out from their original product, but also aligns with their badass NYC attitude. Also, did I mention that I was quarantined on my fire escape?